Steamworks Documentation
Steam Next Fest: June 2021

Overview

Steam Next Fest (previously known as the Steam Game Festival) returns on June 16th, 2021! Steam Next Fest is a multi-day celebration where fans can try out demos, chat with developers, watch live streams, and learn about upcoming games on Steam. For developers, Steam Next Fest is an opportunity to get early feedback from players and build an audience for a future launch on Steam.

Event Dates

Starts: Wednesday, June 16th, 2021 @ 10AM PDT
Ends: Tuesday, June 22nd, 2021 @ 10AM PDT

Press Event Details

If you have granted permission for us to share your demo and information with press, we’ll be automatically granting access to select press starting June 7th. This will give outlets a chance to explore participating games, play some of the demos, and reach out if they’d like to learn more about your game ahead of the festival.

Here are a couple of things to know about the press event:
  • Press will be free to write about the included games starting on the 7th. Some may want to give players a preview of games they are excited about ahead of time.
  • We’ll be handling getting the demo builds to press, so no action is necessary on your part. Just make sure you have a build of your demo uploaded, configured, and tested.
  • You may want to submit your demo builds for review ahead of June 7th just so our review team can help make sure the demo is configured correctly for the best experience by the press that tries them out.
  • This Press Preview will be conducted with a set of ~100 press outlets that we are specifically contacting for this purpose.

Registration Details

Registration Date

Registration must be received by Wednesday April 14th, 2021 at 11:59PM PDT in order to be considered for featuring.

Eligibility

Steam Next Fest: June 2021 is open to upcoming games which meet all of the following criteria:

  • Associated with a Steamworks developer account in good standing
  • Visible on Steam as Coming Soon at the time of registration 
  • To include a publicly playable demo by the time the festival begins 
  • To be released between June 22, 2021 and January 1, 2022 (as indicated by the Release Date set in Steamworks)
  • Each game can participate in one Steam Game Festival or Steam Next Fest.*

    We can confirm that we're already planning another Steam Next Fest for October 2021, so please plan to participate in the event that best suits your release plans!

    * We understand that delays happen. If your game still hasn't shipped a year after your participation in Steam Next Fest, you can participate again.

Registration Process

To register your game, complete the following steps for each game you plan to submit.

Complete by April 14th, 2021
  1. Visit this URL to see all your games that qualify: https://partner.steamgames.com/optin/sale/game_festival_summer2021 (note if your Steam account is a member of multiple Steamworks Partners, you may need to switch Partners at the very top of the Steamworks page to see the appropriate games)
  2. Complete the Registration Checklist for each game you wish to participate. Note that you will be registering your base game for the festival.
  3. Set up and publish the Coming Soon store page for your base game. This is the page where your demo button will appear and where players will learn about your game. You will need to have a Coming Soon page set up and publicly visible in order to complete the registration.

Complete prior to festival start date
  • Upload and configure your demo on Steam. Remember to submit your demo store page and build at least 3-5 business days ahead of the start of the festival to allow enough time to be reviewed.
    Release your demo. You can release your demo at any time once it has been reviewed and approved. We encourage you to release your demo a little before the festival starts to make sure it's working properly and you have enough time to troubleshoot any issues before the festival begins.
  • If you plan on streaming, test that you can do a live stream of your game. Here are the steps for streaming a Demo on Steam: Broadcasting a Game Demo to the Steam Store.
  • Tell your fans that you'll be participating in the festival!

During the Festival
  • Release your demo if you haven't already
  • Promote on social media
  • Check your Community Hub and other social channels for feedback on your demo

Livestream Events

During the festival, we encourage you to schedule streaming or other events to interact with the Steam community and show off your demo. During the Steam Next Fest, you'll be able to schedule up to two livestream events which will appear on a calendar for players to browse. While all active livestreams will always be available at any time for players to browse, during your scheduled time your livestream will be featured more prominently.

Be sure to select the Steam Next Fest Special Events type in order to appear on the Event Schedule.

event.png

For more information, refer to the Registration page and the Events documentation

Asset Kit

NextFestSocialMediaShare_Partner3.zip for you to share your participation with fans on social media or your web site, etc. Note these assets utilize Roboto Mono from Google Fonts.

SocialMediaShare_Partner_1.jpg

Contact

If you've still got questions, please reach out to us through the Developer Support tool and someone from the Steam team will get back to you: https://help.steampowered.com/en/wizard/HelpWithPublishing?issueid=927

Frequently Asked Questions


Q: Are Early Access games eligible to participate in the Steam Next Fest?
A: Only games that have not released a playable build yet are eligible. If your game is already released and available in Steam Early Access by the start of the festival, then your game is not eligible to participate in the Steam Next Fest.

Q: Do I need to have my game and store page reviewed in order to register?
A: Yes, your base game's store page must be publicly visible in order to complete registration. The Valve curation team looks at each store page, including any screenshots, trailers, and description in order to determine which games we will be highlighting during the festival.

Q. I've changed my plans. How do I cancel my registration?
A. Just return to the registration page for your game by inserting your appID at the end of this URL https://partner.steamgames.com/optin/sale/game_festival_summer2021/<appid> and deselect the checkbox at the very bottom of the page to remove your game from the festival. After opting out, if you have not released your game prior to a future Next Fest, you could participate in that one assuming the rest of the eligibility requirements were met.