Documentação do Steamworks
Presença na loja
Esta seção oferece detalhes das partes que compõem a sua presença na Loja Steam.

Alguns dos tópicos abordados incluem:

AplicativosUm aplicativo (ou App) é a representação principal de um produto no Steam. Um aplicativo costuma ter páginas na loja e na Comunidade (Central da Comunidade) próprias, e é o que é exibido nas bibliotecas de usuários.
Páginas de desenvolvedores e distribuidorasFerramentas para desenvolvedores e distribuidoras criarem uma página personalizada para a sua organização e exibir todos os jogos que desenvolveu ou distribuiu.
Em breveÉ possível colocar uma página de "Em breve" para o produto antes do lançamento. Dessa forma, você pode anunciar que o título será lançado no Steam e começar a reunir um público para o produto.
Acesso antecipadoSteam Early Access enables you to sell your game on Steam while it is still being developed, and provide context to customers that a product should be considered "unfinished." Early Access is a place for games that are in a playable alpha or beta state, are worth the current value of the playable build, and that you plan to continue to develop for release.
Edição de uma página da lojaEsta documentação explica como preparar a página da loja antes do lançamento e como atualizá-la depois do lançamento.
Franchise PagesAssocie jogos relacionados ao definir uma série para cada jogo, filme, software ou experiência de realidade virtual, e criar uma página de série.
Recursos gráficosComo parte do processo de lançamento no Steam, será necessário enviar vários recursos gráficos do seu produto. Eles serão exibidos em diversos lugares na Loja Steam e em bibliotecas dos usuários.
Transmissão ao vivo (beta)Learn more about streaming your game to your product page or Developer homepage on Steam.
Localização e idiomasSteam is a global platform and thus supports multiple languages across many platform features. Over 60% of Steam users use it in a language other than English, so tailoring your experience for those users is important. Supporting as many languages, currencies and payment methods as possible enables Steam to provide the best experience possible to customers around the world. This guide explains how languages are supported across Steam.
Pré-venda no SteamOur experience with pre-purchases is that they tend to be ineffective unless it’s a heavily anticipated, heavily marketed title, and even then we encourage titles to have short pre-purchase periods on Steam.
PreçosPartners on Steam are responsible for setting and managing pricing for their products. The Steamworks Developer site provides tools to configure pricing and discounts in all the currencies supported by Steam.
Opções de lançamentoDepending on your product and the timing of your release, there are 3 different store visibility options you can choose from when clicking "Release App".
Processo de lançamentoThe release of your product is mostly in your hands, though Valve will need to review and approve your product before release. You can pick the date that it should release and you can configure most features yourself. The general process for launching your product on Steam is displayed at the top of your product landing page in Steamworks.
Remoção de um produto do SteamIf you need to stop selling your product for some reason, Valve can help you make the necessary changes. This documentation will be helpful if you are cancelling or retiring a game, or if you have lost distribution rights and need to stop selling a title.
Processo de análiseOnce you have completed your checklists, your store presence and product build will need to be reviewed by Valve before you can release your game or software. You'll need to click "Mark as ready for review" to communicate to Valve that you have completed the necessary work items and are ready for your store page and proposed pricing to be reviewed.
Processo de análiseDepois de concluir os passos de lançamento, a presença na loja e versão do produto precisarão ser analisadas pela Valve antes que o jogo ou software seja lançado. Clique em "Marcar como pronto para análise" para indicar à Valve que concluiu os itens necessários e está pronto para que a página da loja e preço proposto sejam analisados.
Marcadores SteamTags are terms that can be applied to your game, and visible on your store page. Tags are an important set of metadata that helps describe a game to customers and helps Steam figure out how best to recommend your game.
TrailersAs part of the release process on Steam, you will be required to upload a trailer for your product. Trailers are displayed at the top of your product's store page and are often one of the first things your potential customers will be seeing.
Atualizações do jogoA general set of practices to consider when making an update, along with some best practices that we at Valve have learned from the major updates we've made with our own products and by learning from the many other products that are available via Steam.
Análises de usuáriosUsers that have recorded playtime on your product on Steam can write reviews and indicate whether they recommend your product to others. These reviews may appear on your product's store page and in the Steam Community, depending on how many other users find that review helpful. The aggregate of positive and negative reviews is used to calculate a review score which is also displayed on your store page, giving an overview of how customers have reviewed your product in the last 30 days and over its lifetime.